Last updated : 04/01/2020
Yamadaya Co., Ltd.
- President
- Yasufumi NAKAMURA (Mr.)
- Year established
- 1966
- Capital
- 14,000,000 yen
- Sales
- 1,900,000,000 yen
- Employees
- 180
- Postal (zip) code
- 739-0588
- Phone
- 0829-44-0037
- Fax
- 0829-44-2274
- E-Mail
- yamadaya@momiji-yamadaya.co.jp
- URL
- http://www.momiji-yamadaya.co.jp
Company PR
For the more than 80 odd years since our founding in 1932, Yamadaya has devoted itself to the production of momiji-manju (a maple-leaf-shaped bun with bean-jam filling), our main product.
We are extremely proud of our momiji-manju, and we maintain our own special bean-jam production plant, which delivers an original flavor that has been highly popular with a great many customers.
Our Toyoka (Paulownia cake) also received the Honorary President’s Award at the 24th All-Japan Confectionery Expo (2002), and we continue to work for the creation of new textures and flavors.
For the future, we are focusing on research aimed at meeting the food needs of our customers, and paying attention to safety and security of food, while maintaining our traditional old-shop flavor, in order to succeed as a company that continually develops with the times.
Toyoka (Paulownia cake) are baked with our company’s own red bean paste and mochi rice flower. This cake has a delicate flavor, and is ideal when served with tea.
A new type of sweet blend of Japanese and Western produced by anather brand of Yamadaya "RAKU Yamadaya".
(HIIDERU YAMA)
Major Products
- Various types of momiji-manju (trained bean jam, granular bean jam, powdered tea, chocolate, cream, cheese, sweet potato, tangerine, lemon, chestnut, bamboo charcoal, red pepper powder, milk cream, salt from burning seaweed)
- Toyoka (Paulownia cake)
- Hijirinoshigure
- Large momiji-manju
- Shakushi-senbei crackers
- RAKU Yamadaya brand
Major Customers
- Hiroden Miyajima Garden Co., Ltd.
- West Japan Railway Daily Service Net Company (KIOSK)
- Fukuya Co., Ltd. (main store, station store) (department store)
- Mitsukoshi Ltd. (Hiroshima store, Nihonbashi main store, etc.) (department store)
- Shops (Sanyo Expressway; Miyajima service area, Kodani service area, Kudamatsu service area, etc.), Izumi each shop
Major Facilities/Equipment
- Manju (bean-jam) baking line 12
Gas-type, 800 - 3000 cakes/hour
- Large momiji-manju baking line 6
Gas-type, 200 cakes/hour
- Shakushi-senbei baking line 1
Gas-type 1500 crackers/hour
- Bean-jam production line 1
A fuel-oil-type, max. production: 1000 kg/day
(boiler)
Technology Employed
- Food manufacturing industry
- Makes efforts to develop new products that meet customers’ needs while conserving traditional taste.
- Food manufacturing industry
- Conducts quality control, including the introduction of inspection equipment for common germs and E coli.
Conduct and consign special testing for the Hiroshima Health & Environment Association
- Food manufacturing industry
- Food manufacturing industry
- Acquired the Hirosima-pref. certification for food sanitation self-management to improve food sanitation.
Primary Area of Technical Expertise
Mechanizing production process of hand-baked products to achieve labor saving and product quality uniformity.
Future Business Challenges
- Enhancement of momiji-manjyu experience area
- Study products that meet the needs of customers.
- Enhancement of momiji-manjyu experience area
- Aimed at food safety and security.
Future Technical Challenges
- Food manufacturing industry
- Long-term storage technology of momiji-manju
Other
Registered trademarks: 5 Registered designs: 1